As humans, we all think—it's part of who we are. As a designer, much of my thinking revolves around the field of visual communication. To give you a deeper understanding of who I am, I’d like to share some of my reflections and approaches to navigating the expansive world of design.
Many times, I’ve been proven wrong about what I believed to be right in design. Just when you think you’ve figured it all out, something new challenges your perspective, shattering old ways of thinking and replacing them with fresh ideas. And why shouldn’t it? Design thrives on questioning conventions, redefining visual thinking, and exploring endless possibilities. There’s no definitive right or wrong in design. I won’t attempt to define creativity as a universal concept, but I have tried to define it for myself. To me, creativity is about information—gathering it, connecting it, and weaving it into something new. In simple terms, the more information you have, the better equipped you are to combine ideas and generate design solutions.
Aesthetics is a challenging and deeply subjective topic, but I believe it’s important for everyone in the design field to define it for themselves. Personally, I often find beauty in forms and layouts—an inspiration that has guided me over the past decade. I’m particularly drawn to the process of arranging different elements within a given space and embracing the challenges that come with it. For me, there’s a unique beauty in well-composed design projects where every element is deliberate, often enhanced by the use of grids and carefully considered layouts. These details create a sense of harmony and purpose that I find truly inspiring.
Designers face a challenging task: understanding all aspects of the design process. Whether it’s web design, 3D, typography, or print, I believe it’s essential to gain insight into each area to a certain extent. Why? Because no matter how much you focus on mastering one skill, its potential can only go so far without considering the other elements of design that support and complement it. I’ll admit that I don’t have full insight into every design process, but I’m always eager to learn more about them. My point is that maintaining curiosity across the visual field as a whole is crucial. A broad understanding not only enriches your own work but also enhances how you contribute to and collaborate on any design project.